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Pulse / Colour EmergingBig

Purple

RunwayStreetSocialShop
29Pulse score
12.5%of street looks, 30 days
1.5%of the season's runway looks
+8.7 ptsagainst the 30 days before
9mentions in reports and posts
#10among colours
Share of street looks (7-day average)
Purple: share of street looks, 7-day average4.8%9.6%14.4%19.2%Sep 7: 4.3%Sep 8: 4.3%Sep 9: 4.3%Sep 10: 3.5%Sep 11: 2.9%Sep 12: 2.9%Sep 13: 2.7%Sep 14: 2.6%Sep 15: 2.6%Sep 16: 3.5%Sep 17: 6.9%Sep 18: 5.9%Sep 19: 5.9%Sep 20: 5.9%Sep 21: 6.1%Sep 22: 6.1%Sep 23: 7.5%Sep 24: 3.7%Sep 25: 3.8%Sep 26: 2.8%Sep 27: 2.9%Sep 28: 2.8%Sep 29: 2.0%Sep 30: 0.0%Oct 1: 0.0%Oct 2: 0.0%Oct 3: 0.0%Oct 4: 0.0%Oct 5: 0.0%Oct 6: 0.0%Oct 7: 0.0%Oct 8: 0.0%Oct 9: 0.0%Oct 10: 0.0%Oct 11: 0.0%Oct 12: 7.7%Oct 13: 12.5%Oct 14: 16.7%Oct 15: 16.7%Oct 16: 16.7%Oct 17: 16.7%Oct 18: 16.7%
Mentions in reports and posts (7-day total)
Mentions, 7-day total2479Sep 7: 0Sep 8: 0Sep 9: 0Sep 10: 0Sep 11: 0Sep 12: 0Sep 13: 0Sep 14: 0Sep 15: 0Sep 16: 0Sep 17: 0Sep 18: 0Sep 19: 0Sep 20: 0Sep 21: 0Sep 22: 0Sep 23: 0Sep 24: 0Sep 25: 0Sep 26: 0Sep 27: 0Sep 28: 0Sep 29: 0Sep 30: 0Oct 1: 0Oct 2: 0Oct 3: 1Oct 4: 1Oct 5: 1Oct 6: 1Oct 7: 1Oct 8: 1Oct 9: 1Oct 10: 0Oct 11: 0Oct 12: 2Oct 13: 4Oct 14: 4Oct 15: 4Oct 16: 4Oct 17: 4Oct 18: 4Oct 19: 2Oct 20: 2Oct 21: 2Oct 22: 2Oct 23: 2Oct 24: 4Oct 25: 4Oct 26: 4Oct 27: 4Oct 28: 4Oct 29: 6Oct 30: 8Oct 31: 7Nov 1: 7Nov 2: 7Nov 3: 6Nov 4: 6Nov 5: 6

In these colours

Black: 33%Blue: 33%Navy: 33%
  • Black 100%
  • Blue 100%
  • Navy 100%

Where

  1. Shanghai1

Men 100%

Seen by

  1. Vogue1

In the daily reports

In posts

Talked about with

Nike3Nike Air Force 13MM6 Maison Margiela2MM6 Maison Margiela x Salomon2Salomon2Travis Scott27uice1A Bathing Ape1A Bathing Ape Bape STA1APB1ASOS1ASOS DESIGN1Leather6Green5Red5Sneakers5Blue4Tailoring4

1 looks in 30 days

The looks

PurpleShanghai Fashion Week SS27PurpleMilan Fashion Week SS27PurpleLondon Fashion Week SS27PurpleLondon Fashion Week SS27PurpleNew York Fashion Week SS27PurpleTokyo Fashion Week SS27PurpleSeoul Fashion Week SS27PurpleNike via BecauseSneakersPurpleSneakerFilesPurpleSalomon / MM6 Maison Margiela, via Modern NotorietyPurplePause Magazine; Hermès Fall/Winter 2026 runwayPurpleThe Cool HourPurpleSole RetrieverPurpleEsquire Singapore / FerragamoPurpleUnder Armour (via JustFreshKicks)PurpleMenCraftCo

6 of 402 runway looks this season

On the runway

Balenciaga2Valentino2Bottega Veneta1Issey Miyake1
PurpleValentino, look 73PurpleValentino, look 75PurpleIssey Miyake, look 33PurpleBalenciaga, look 53PurpleBalenciaga, look 57PurpleBottega Veneta, look 16