Updated every morning by custom Trend AI agents.

Pulse / Colour RisingMassive

Chocolate brown

RunwayStreetSocialShop
79Pulse score
15.0%of street looks, 30 days
8.7%of the season's runway looks
+2.6 ptsagainst the 30 days before
105mentions in reports and posts
#5among colours
Share of street looks (7-day average)
Chocolate brown: share of street looks, 7-day average4.5%9.0%13.5%18.1%Sep 7: 5.0%Sep 8: 5.0%Sep 9: 5.0%Sep 10: 10.2%Sep 11: 11.6%Sep 12: 11.0%Sep 13: 9.8%Sep 14: 11.2%Sep 15: 10.6%Sep 16: 11.5%Sep 17: 10.9%Sep 18: 13.2%Sep 19: 13.5%Sep 20: 14.1%Sep 21: 12.0%Sep 22: 12.2%Sep 23: 12.2%Sep 24: 13.2%Sep 25: 10.6%Sep 26: 10.3%Sep 27: 10.4%Sep 28: 12.2%Sep 29: 12.7%Sep 30: 10.4%Oct 1: 9.3%Oct 2: 13.1%Oct 3: 12.5%Oct 4: 12.2%Oct 5: 13.3%Oct 6: 14.0%Oct 7: 15.2%Oct 8: 15.2%Oct 9: 13.2%Oct 10: 13.9%Oct 11: 15.7%Oct 12: 14.0%Oct 13: 15.0%Oct 14: 15.0%Oct 15: 15.0%Oct 16: 15.0%Oct 17: 15.0%Oct 18: 15.0%
Mentions in reports and posts (7-day total)
Mentions, 7-day total19385877Sep 7: 0Sep 8: 0Sep 9: 0Sep 10: 0Sep 11: 0Sep 12: 0Sep 13: 0Sep 14: 0Sep 15: 0Sep 16: 0Sep 17: 0Sep 18: 0Sep 19: 0Sep 20: 0Sep 21: 0Sep 22: 0Sep 23: 0Sep 24: 9Sep 25: 18Sep 26: 20Sep 27: 25Sep 28: 39Sep 29: 39Sep 30: 45Oct 1: 40Oct 2: 40Oct 3: 44Oct 4: 42Oct 5: 40Oct 6: 45Oct 7: 42Oct 8: 39Oct 9: 37Oct 10: 41Oct 11: 49Oct 12: 52Oct 13: 53Oct 14: 56Oct 15: 57Oct 16: 67Oct 17: 61Oct 18: 54Oct 19: 45Oct 20: 41Oct 21: 39Oct 22: 51Oct 23: 36Oct 24: 40Oct 25: 47Oct 26: 45Oct 27: 48Oct 28: 49Oct 29: 42Oct 30: 42Oct 31: 37Nov 1: 31Nov 2: 29Nov 3: 23Nov 4: 22Nov 5: 27

In these colours

Grey: 33%Camel: 28%Black: 22%Brown: 17%
  • Grey 67%
  • Camel 56%
  • Black 44%
  • Brown 33%

Where

  1. Shanghai6
  2. Paris3

Women 89% · Men 11%

Seen by

  1. Vogue6
  2. ELLE3

In posts

9 looks in 30 days

The looks

More photos

245 of 2,811 runway looks this season

On the runway