Updated every morning by custom Trend AI agents.

Shop soon

Live · updated 03:22 UTC · Friday, November 6

What fashion is wearing, saying and buying

Every street style photo from the fashion weeks, every report, Instagram and X post our agents track, read by AI and counted: the trends, and the brands, people and items behind them. The Style Pulse Index ranks what is moving, every hour.

3,911street looks read
1photo sources
1fashion weeks
991posts and report sections
1,992brands, people and items named
251trend attributes tracked

3,492 of 3,911 street looks tagged so far; the rest are being read now.

The Pulse note · Friday, November 6

Long coat, scarf and fur lead a cold-weather rise as the runway backs wool and tailoring

  1. Long coat is the biggest mover in the index, up 37 places on 13 mentions with a score of 90, and it shows in 9.9% of SS27 runway looks. Scarf rose 106 places on 8 mentions, a smaller base.

    Long coatScarf

  2. Fur is back in the index as a re-entry at a score of 90, but on only 8 mentions and 1.6% of runway looks, so the signal is light. Fringe is new on 6 mentions and 3.0% of runway looks, also thin.

    FurFringe

  3. Tailoring and wool are the runway's heaviest signals, at 42.7% and 40.9% of looks. Wool is up 10 places on 19 mentions, and Tailoring is flat at 27 mentions. Today's men's report, Supersize Tailoring, Softened, covers the tailoring theme.

    TailoringWool

  4. Wide-leg trousers (44.9% runway, 50.0% street) and wool (40.9% runway, 33.3% street) are where runway and street agree. Street figures come from a small sample, so read them with care. Derbies show in 28.0% of runway looks and 0% on the street.

    Wide-leg trousersWoolDerbies

  5. Ralph Lauren buzz is tied to Matt Damon (6 mentions) and Shaboozey (3), all editorial. New Balance is rising on 6 mentions, with the 990 the top item at 4. Both stories rest on a few mentions and no street looks.

    Ralph LaurenMatt DamonNew BalanceNew Balance 990

Written each morning by AI from the numbers on this page, and only from them.

Daily trends · Friday, November 6

13 trends to know today

The women's and men's reports together, hottest first. The big word is what our data tracks behind each story.

Read the reports

The Style Pulse Index

Top accessories, last 30 days

Ranked on three signals: Street, what is worn outside the shows; Social, what Instagram and the press talk about; Shop, what people look for and click. Moves compare with the month before.

  1. 01▲ 20ScarfScarfAccessory Emerging runway 5%StreetSocialShopScarf16.7% +11.3 pts49score
  2. 02▲ 10SocksSocksAccessory Emerging runway 9%StreetSocialShopSocks33.3% +24.2 pts48score
  3. 03▲ 2WatchWatchAccessory Emerging runway 1%StreetSocialShopWatch16.7% +6.3 pts47score
  4. 04▼ 2BeltBeltAccessory Steady runway 32%StreetSocialShopBelt16.7% -3.7 pts38score
  5. 05▼ 1TieTieAccessory Rising runway 10%StreetSocialShopTie19 mentions36score
  6. 06▼ 5SunglassesSunglassesAccessory Steady runway 13%StreetSocialShopSunglasses16.7% -15.6 pts34score
  7. 07▲ 23Bag charmBag charmAccessory EmergingStreetSocialShopBag charm16.7% +13 pts33score
  8. 08▼ 5NecklaceNecklaceAccessory Steady runway 10%StreetSocialShopNecklace16.7% -4.3 pts31score
  9. 09▲ 15BeanieBeanieAccessory Rising runway 3%StreetSocialShopBeanie6 mentions30score
  10. 10▼ 4CapCapAccessory Rising runway 5%StreetSocialShopCap14 mentions30score
  11. 11▲ 12Oversized bagOversized bagAccessory Emerging runway 5%StreetSocialShopOversized bag16.7% +12.2 pts30score
  12. 12▼ 3BagBagAccessory Rising runway 1%StreetSocialShopBag12 mentions29score
  13. 13▼ 3GlassesGlassesAccessory Rising runway 5%StreetSocialShopGlasses6 mentions29score
  14. 14▲ 2Crossbody bagCrossbody bagAccessory Emerging runway 3%StreetSocialShopCrossbody bag33.3% +24.1 pts28score
  15. 15▲ 13BroochBroochAccessory Emerging runway 4%StreetSocialShopBrooch16.7% +15.9 pts28score
  16. 16▼ 1ToteToteAccessory Emerging runway 9%StreetSocialShopTote16.7% +6.7 pts26score
  17. 17▲ 1Chunky jewelleryChunky jewelleryAccessory RisingStreetSocialShopChunky jewellery4 mentions25score
  18. 18▲ 1Top-handle bagTop-handle bagAccessory Rising runway 3%StreetSocialShopTop-handle bag1 mention24score
  19. 19▲ 7BackpackBackpackAccessory Rising runway 2%StreetSocialShopBackpack3 mentions23score
  20. 20▼ 3Statement earringsStatement earringsAccessory Rising runway 2%StreetSocialShopStatement earrings2 mentions21score

Keyword pulse

The words moving fashion right now

The brands, people and named items in every report and post, next to the trends on the street. Each kind is sized against its own: bigger is hotter.

wide-leg trousersBarbourMatt DamonAdidas SambastreetwearKithKit HaringtonNike DunkloafersTimberlandJ-hopeBirkenstock BostonknitTodd SnyderShaboozeySaucony Endorphin Pro 5graphicRalph LaurenDao-Yi ChowJordan Brand Air Jordan 41 Space JamminimalCarharttKeke PalmerMM6 Maison Margiela Xt-mm6socksDenim TearsTremaine EmoryBarbour SpeyembroideryBurberryNigoHermes BirkinwatchSupremeWisdom KayeBarbour BedaletechnicalSalomonSzaBarbour Beaufortdenim bluePalacechocolate brownGiorgio Armaniscarfredwooldenimoversizedjersey

BRANDPersonNamed itemtrendrising or new

Rising fastest on the street

  1. Wide-leg trousersShape+167%
  2. JerseyFabric+62%
  3. OversizedDetail+31%
  4. StreetwearAesthetic+20%

Cooling

  1. Not enough street data yet.

Names

Who and what fashion is talking about

Read by AI from every report, Instagram and X post and product sighting this month, weighted by engagement. Brands also count every street photo that shows them.

People

The faces of the week

  1. 01Matt DamonMatt DamonCelebrity · Ralph Lauren · 6 mentionsNew
  2. 02SzaSzaCelebrity · Vans · 4 mentionsNew
  3. 03Kit HaringtonKit HaringtonCelebrity · Kith · 4 mentionsNew
  4. 04Wisdom KayeWisdom KayeCreator · 2 mentionsNew
  5. 05J-hopeJ-hopeCelebrity · Nike · 3 mentionsNew
  6. 06NigoNigoDesigner · Nike · 3 mentionsRising
  7. 07ShaboozeyShaboozeyCelebrity · Ralph Lauren · 3 mentionsNew
  8. 08Tremaine EmoryTremaine EmoryDesigner · Denim Tears · 3 mentionsNew
  9. 09Dao-Yi ChowDao-Yi ChowDesigner · Public School New York · 3 mentionsNew
  10. 10Keke PalmerKeke PalmerCelebrity · Bob Mackie · 3 mentionsNew

Items

The pieces with a name

  1. 01Adidas SambaAdidas SambaShoe · Adidas · 8 mentionsRising
  2. 02Barbour BeaufortBarbour BeaufortClothing · Barbour · 7 mentionsNew
  3. 03Nike DunkNike DunkShoe · Nike · 6 mentionsRising
  4. 04Barbour BedaleBarbour BedaleClothing · Barbour · 5 mentionsNew
  5. 05Birkenstock BostonBirkenstock BostonShoe · Birkenstock · 3 mentionsRising
  6. 06Hermes BirkinHermes BirkinBag · Hermes · 2 mentionsRising
  7. 07Saucony Endorphin Pro 5Saucony Endorphin Pro 5Shoe · Saucony · 3 mentionsNew
  8. 08Barbour SpeyBarbour SpeyClothing · Barbour · 3 mentionsNew
  9. 09Jordan Brand Air Jordan 41 Space JamJordan Brand Air Jordan 41 Space JamShoe · Jordan Brand · 3 mentionsNew
  10. 10MM6 Maison Margiela Xt-mm6MM6 Maison Margiela Xt-mm6Shoe · MM6 Maison Margiela · 2 mentionsNew

Runway · SS27

What the shows are made of

372 looks from 47 of the main shows (Paris 30 · Milan 17), read by the same AI tagger as the street. Next on the street: strong on the runway, still rare outside the shows.

All shows
Louis VuittonLouis VuittonParis · Oct 6 · 48 looksChanelChanelParis · Oct 5 · 83 looksMiu MiuMiu MiuParis · Oct 4 · 76 looksValentinoValentinoParis · Oct 4 · 81 looksCelineCelineParis · Oct 3 · 71 looksHermèsHermèsParis · Oct 3 · 63 looksJunya WatanabeJunya WatanabeParis · Oct 3 · 40 looksGivenchyGivenchyParis · Oct 2 · 56 looksIssey MiyakeIssey MiyakeParis · Oct 2 · 55 looksLanvinLanvinParis · Oct 2 · 46 looksLoeweLoeweParis · Oct 2 · 67 looksVictoria BeckhamVictoria BeckhamParis · Oct 2 · 44 looksYohji YamamotoYohji YamamotoParis · Oct 2 · 43 looksBalenciagaBalenciagaParis · Oct 1 · 73 looksChloéChloéParis · Oct 1 · 55 looksIsabel MarantIsabel MarantParis · Oct 1 · 51 looksRick OwensRick OwensParis · Oct 1 · 50 looksSchiaparelliSchiaparelliParis · Oct 1 · 52 looksAcne StudiosAcne StudiosParis · Sep 30 · 50 looksBalmainBalmainParis · Sep 30 · 55 looksCourrègesCourrègesParis · Sep 30 · 50 looksDries Van NotenDries Van NotenParis · Sep 30 · 61 looksStella McCartneyStella McCartneyParis · Sep 30 · 52 looksThe RowThe RowParis · Sep 30 · 39 looks

On the runway

  1. Wide-leg trousers45%street 50%
  2. Tailoring43%street 17%
  3. Wool41%street 33%
  4. Minimal38%street 33%
  5. Oversized37%street 50%
  6. Avant-garde33%street 17%
  7. Belt32%street 17%
  8. Derbies28%street 0%
  9. Blazer26%street 17%
  10. Streetwear23%street 67%
  11. Poplin23%street 17%
  12. Loafers20%street 33%

Next on the street

  1. DerbiesShoe28% 0.0%×55.9
  2. BeigeColour18% 0.0%×36.0
  3. SneakersShoe17% 0.0%×33.9
  4. LeatherFabric16% 0.0%×32.8
  5. BlueColour15% 0.0%×29.0
  6. BeltedDetail15% 0.0%×29.0
  7. Strappy sandalsShoe14% 0.0%×27.4
  8. PleatsDetail13% 0.0%×26.9
DerbiesChanel, look 29DerbiesValentino, look 18DerbiesValentino, look 22

Runway and street agree: Wide-leg trousersOversizedMinimalWoolStreetwearLoafersJerseyBlazer

Social heat

Posts gaining speed

  1. 01@voguemagazineMilan SS27SteadyLikes2
  2. 02@wmagHot look, menSteadyLikes2
  3. 03@voguearabiaHot look, menSteadyLikes2
  4. 04Aryna Sabalenka in GucciHeating upLikes1
  5. 05@negin_mirsalehiMilan SS27SteadyLikes0
  6. 06@chiaraferragniMilan SS27SteadyLikes0
  7. 07Donatella Versace in GucciSteadyLikes0
  8. 08@pausemagazineHot look, menSteadyLikes0

Hot score: likes and comments per hour, against the account's size. Instagram and X.

On X this week

What fashion X is saying

  1. X2106745515723632926 · Nov 6 · 1,873 likes · 10 replies
  2. X2106720456099483796 · Nov 6 · 841 likes · 25 replies
  3. X2102874475536556489 · Nov 6 · 27 likes · 1 replies
  4. X2103671953668346013 · Nov 6 · 11 likes · 4 replies
  5. X2102389750443499927 · Nov 6 · 18 likes
  6. X2103160318675607739 · Nov 6 · 18 likes
  7. X2103114366174552554 · Nov 6 · 18 likes
  8. X2102874180639158596 · Nov 6 · 13 likes · 1 replies

Posts tracked by our agents, most engaged first. The names in them count in Pulse.

Colour story

The palette on the street

Main colours of every look, read from the photos, the last 30 days against the 30 before.

Grey: 29%Blue: 21%Black: 21%White: 14%Navy: 7%Cream: 7%Now6 looksGrey: 28%Blue: 9%Black: 38%White: 13%Navy: 8%Cream: 4%Beforethe period before
  1. Grey67%+15.1 pts
  2. Blue50%+33.6 pts
  3. Black50%-20 pts
  4. White33%+10.1 pts
  5. Navy17%+2 pts
  6. Cream17%+8.6 pts

Key colour

Red

33.3% of street looks · +19.5 pts · Emerging

RedRedRed
Chocolate brown16.7%Denim blue33.3%Cream16.7%Purple16.7%Charcoal16.7%Powder blue16.7%Yellow16.7%

By category

What the looks are made of

Share of street looks showing each one, and the change in points.

From the street

Street style, sorted by trend

Looks from the fashion weeks, grouped by the trend they show.

All street style

Where the data comes from

Street style galleries from the fashion weeks (Vogue), credited to their photographers. Every look of the main runway shows in New York, London, Milan and Paris, from Vogue Runway. The daily reports, and the Instagram and X posts our agents Muse and Nova track. Products and searches on Style Pulse.

How we score

An AI tagger reads every photo for 235 attributes and 71 named designs, and an AI reader finds the brands, people and named items in every report and post. Street share is balanced across sites, so no single source can tip it. The score blends Street (50%), Social (35%) and Shop (15%): how present something is in its category, and how fast it grows. The runway is shown next to it, not in it: it says what comes next. Names are ranked within their kind, on mentions weighted by engagement.

What the labels mean

New first seen this period. Emerging small but growing fast. Rising up 20% or more. Peaking among the most worn, flat. Cooling down 20% or more. Size: niche under 2% of looks, growing, big, massive over 15%.

Same data for agents and partners: /v1/pulse/index