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Live · updated 06:22 UTC · Thursday, November 5

What fashion is wearing, saying and buying

Every street style photo from the fashion weeks, every report, Instagram and X post our agents track, read by AI and counted: the trends, and the brands, people and items behind them. The Style Pulse Index ranks what is moving, every hour.

3,911street looks read
2photo sources
2fashion weeks
997posts and report sections
1,971brands, people and items named
253trend attributes tracked

3,492 of 3,911 street looks tagged so far; the rest are being read now.

The Pulse note · Thursday, November 5

Fringe and metallic surge on the runway while watches lead the index

  1. Fringe has the biggest rank move in the index at 123, with 13 mentions and a 7.5% runway share. Metallic is close behind at a move of 109 with 13 mentions and 5.1% of runway looks.

    FringeMetallic

  2. Watch tops the index with a score of 87 on 26 mentions, though its runway share is only 0.6%. Cartier Tank is the one watch item named, with 3 mentions, which is a thin signal.

    WatchCartier Tank

  3. Tailoring is the most-mentioned rising trend after leather at 41 mentions, and it has a 17.8% runway share, the largest among rising trends. Its rank move is only 4, so this looks steady rather than sudden.

    TailoringLeather

  4. Ralph Lauren leads rising brands with 8 editorial mentions, with Matt Damon (7 mentions) and Shaboozey (4) linked to it. Keke Palmer is the top person with 9 mentions, tied to Bob Mackie.

    Ralph LaurenMatt DamonShaboozeyKeke Palmer

  5. On the SS27 runway (49 shows, 2,811 looks), strappy sandals show in 28.6% of looks against 4.4% on the street, and avant-garde in 32.0% against 12.1%. Minimal, knit, pointed toe, wool and oversized are where runway and street agree.

    Strappy sandalsAvant-gardeMinimal

Written each morning by AI from the numbers on this page, and only from them.

Daily trends · Thursday, November 5

9 trends to know today

The women's and men's reports together, hottest first. The big word is what our data tracks behind each story.

Read the reports

The Style Pulse Index

Top aesthetics, last 30 days

Ranked on three signals: Street, what is worn outside the shows; Social, what Instagram and the press talk about; Shop, what people look for and click. Moves compare with the month before.

  1. 01–PreppyPreppyAesthetic Rising runway 5%StreetSocialShopPreppy28.2% +20 pts86score
  2. 02–TailoringTailoringAesthetic Steady runway 18%StreetSocialShopTailoring13.5% +1.7 pts77score
  3. 03–StreetwearStreetwearAesthetic Steady runway 7%StreetSocialShopStreetwear18.5% -3.1 pts73score
  4. 04–MinimalMinimalAesthetic Peaking runway 31%StreetSocialShopMinimal26.5% -1.5 pts69score
  5. 05–Quiet luxuryQuiet luxuryAesthetic Rising runway 5%StreetSocialShopQuiet luxury13.3% +5 pts67score
  6. 06–RomanticRomanticAesthetic Rising runway 12%StreetSocialShopRomantic13.2% +3.4 pts66score
  7. 07–SportySportyAesthetic Rising runway 4%StreetSocialShopSporty5.0% +1.1 pts60score
  8. 08–Avant-gardeAvant-gardeAesthetic Steady runway 32%StreetSocialShopAvant-garde12.1% -1.5 pts59score
  9. 09–GlamourGlamourAesthetic Cooling runway 18%StreetSocialShopGlamour9.1% -3.3 pts58score
  10. 10–SensualSensualAesthetic Steady runway 14%StreetSocialShopSensual5.0% -0.6 pts48score
  11. 11–GrungeGrungeAesthetic Rising runway 6%StreetSocialShopGrunge9.1% +3.5 pts43score
  12. 12–BohoBohoAesthetic Cooling runway 10%StreetSocialShopBoho6.5% -2.1 pts30score
  13. 13–MaximalistMaximalistAesthetic Cooling runway 5%StreetSocialShopMaximalist5.9% -2.5 pts29score
  14. 14–UtilityUtilityAesthetic Steady runway 3%StreetSocialShopUtility1.5% -0.5 pts29score
  15. 15–GorpcoreGorpcoreAesthetic EmergingStreetSocialShopGorpcore2.1% +1.8 pts26score
  16. 16–Y2KY2KAesthetic Steady runway 3%StreetSocialShopY2K2.9% -3.9 pts25score
  17. 17–WesternWesternAesthetic RisingStreetSocialShopWestern26 mentions20score
  18. 18–Office sirenOffice sirenAesthetic Steady runway 3%StreetSocialShopOffice siren1.5% -5.3 pts17score
  19. 19–90s90sAesthetic SteadyStreetSocialShop90s2.1% -0.6 pts15score
  20. 20–CoastalCoastalAesthetic RisingStreetSocialShopCoastal8 mentions13score

Keyword pulse

The words moving fashion right now

The brands, people and named items in every report and post, next to the trends on the street. Each kind is sized against its own: bigger is hotter.

woolVictoria's SecretHailey BieberVictoria's Secret Fantasy BraembroiderySupremeKeke PalmerBarbour Beaufortstatement collarMartine RoseMatt DamonBarbour BedaleleatherTimberlandGrace JonesNike Air Force 1tightsOnImaan HammamMoncler KarakorumcroppedVansZendayaVans Authenticlong coatTory BurchJeff HamiltonCoach BrooklynredPalaceZoë KravitzTiffany HardWearjerseyKhaiteSzaVans Knu SkoolstreetwearBarbourKylie JennerNike DunkclutchH&MsilverElie Saabtailoringcreamchocolate brownloafersstripespreppy

BRANDPersonNamed itemtrendrising or new

Rising fastest on the street

  1. Bag charmAccessory+352%
  2. TightsAccessory+333%
  3. EmbroideryDetail+276%
  4. PreppyAesthetic+246%
  5. ShortsShape+246%
  6. Mary JanesShoe+234%

Cooling

  1. Strappy sandalsShoe-61%
  2. Tank topShape-58%
  3. NecklaceAccessory-51%
  4. PleatsDetail-46%
  5. FittedDetail-43%
  6. Statement earringsAccessory-38%

Names

Who and what fashion is talking about

Read by AI from every report, Instagram and X post and product sighting this month, weighted by engagement. Brands also count every street photo that shows them.

People

The faces of the week

  1. 01Hailey BieberHailey BieberCelebrity · Saint Laurent · 11 mentionsNew
  2. 02Kylie JennerKylie JennerCelebrity · Victoria's Secret · 6 mentionsRising
  3. 03Keke PalmerKeke PalmerCelebrity · Bob Mackie · 9 mentionsNew
  4. 04SzaSzaCelebrity · Vans · 9 mentionsNew
  5. 05Matt DamonMatt DamonCelebrity · Ralph Lauren · 7 mentionsNew
  6. 06Zoë KravitzZoë KravitzCelebrity · Saint Laurent · 6 mentionsNew
  7. 07Grace JonesGrace JonesCelebrity · Moncler · 5 mentionsNew
  8. 08Jeff HamiltonJeff HamiltonDesigner · Supreme · 4 mentionsNew
  9. 09Imaan HammamImaan HammamModel · H&M · 4 mentionsNew
  10. 10ZendayaZendayaCelebrity · On · 4 mentionsNew

Items

The pieces with a name

  1. 01Victoria's Secret Fantasy BraVictoria's Secret Fantasy BraClothing · Victoria's Secret · 5 mentionsNew
  2. 02Nike DunkNike DunkShoe · Nike · 12 mentionsRising
  3. 03Barbour BeaufortBarbour BeaufortClothing · Barbour · 7 mentionsNew
  4. 04Vans Knu SkoolVans Knu SkoolShoe · Vans · 7 mentionsNew
  5. 05Barbour BedaleBarbour BedaleClothing · Barbour · 6 mentionsNew
  6. 06Tiffany HardWearTiffany HardWearJewellery · Tiffany · 6 mentionsNew
  7. 07Nike Air Force 1Nike Air Force 1Shoe · Nike · 27 mentionsRising
  8. 08Coach BrooklynCoach BrooklynBag · Coach · 6 mentionsRising
  9. 09Moncler KarakorumMoncler KarakorumClothing · Moncler · 5 mentionsNew
  10. 10Vans AuthenticVans AuthenticShoe · Vans · 5 mentionsNew

Runway · SS27

What the shows are made of

2,811 looks from 49 of the main shows (Paris 30 · Milan 19), read by the same AI tagger as the street. Next on the street: strong on the runway, still rare outside the shows.

All shows
Louis VuittonLouis VuittonParis · Oct 6 · 48 looksChanelChanelParis · Oct 5 · 83 looksMiu MiuMiu MiuParis · Oct 4 · 76 looksValentinoValentinoParis · Oct 4 · 81 looksCelineCelineParis · Oct 3 · 71 looksHermèsHermèsParis · Oct 3 · 63 looksJunya WatanabeJunya WatanabeParis · Oct 3 · 40 looksGivenchyGivenchyParis · Oct 2 · 56 looksIssey MiyakeIssey MiyakeParis · Oct 2 · 55 looksLanvinLanvinParis · Oct 2 · 46 looksLoeweLoeweParis · Oct 2 · 67 looksVictoria BeckhamVictoria BeckhamParis · Oct 2 · 44 looksYohji YamamotoYohji YamamotoParis · Oct 2 · 43 looksBalenciagaBalenciagaParis · Oct 1 · 73 looksChloéChloéParis · Oct 1 · 55 looksIsabel MarantIsabel MarantParis · Oct 1 · 51 looksRick OwensRick OwensParis · Oct 1 · 50 looksSchiaparelliSchiaparelliParis · Oct 1 · 52 looksAcne StudiosAcne StudiosParis · Sep 30 · 50 looksBalmainBalmainParis · Sep 30 · 55 looksCourrègesCourrègesParis · Sep 30 · 50 looksDries Van NotenDries Van NotenParis · Sep 30 · 61 looksStella McCartneyStella McCartneyParis · Sep 30 · 52 looksThe RowThe RowParis · Sep 30 · 39 looks

On the runway

  1. Avant-garde32%street 12%
  2. Minimal31%street 26%
  3. Strappy sandals29%street 4%
  4. Belt21%street 14%
  5. Statement earrings21%street 12%
  6. Sheer21%street 8%
  7. Satin20%street 14%
  8. Beige19%street 13%
  9. Knit19%street 24%
  10. Pumps19%street 14%
  11. Pointed toe18%street 19%
  12. Wool18%street 26%

Next on the street

  1. Strappy sandalsShoe29% 4.4%×6.5
  2. Avant-gardeAesthetic32% 12.1%×2.6
  3. Cut-outsDetail9% 0.0%×19.0
  4. MulesShoe15% 2.9%×5.1
  5. Plunging necklineDetail8% 0.0%×16.4
  6. Bare shouldersDetail11% 1.5%×7.4
  7. EmbellishedDetail11% 1.5%×7.3
  8. SheerFabric21% 7.9%×2.6
Strappy sandalsChanel, look 17Strappy sandalsChanel, look 31Strappy sandalsValentino, look 1

Runway and street agree: MinimalKnitPointed toeWoolOversizedLeatherWide-leg trousersPumps

Social heat

Posts gaining speed

  1. 01@voguemagazineMilan SS27SteadyLikes2
  2. 02@wmagHot look, menCoolingLikes2
  3. 03@voguearabiaHot look, menSteadyLikes2
  4. 04Aryna Sabalenka in GucciCoolingLikes0
  5. 05@negin_mirsalehiMilan SS27SteadyLikes0
  6. 06@pausemagazineHot look, menSteadyLikes0
  7. 07Donatella Versace in GucciSteadyLikes0
  8. 08@chiaraferragniMilan SS27SteadyLikes0

Hot score: likes and comments per hour, against the account's size. Instagram and X.

On X this week

What fashion X is saying

  1. Vogue’s Paris recap says SS27 designers walked the line between wearability and creativity@voguemagazine · Oct 7 · 10 likes
  2. Nicolas Ghesquière closed Paris Fashion Week with Louis Vuitton Spring-Summer 2027, highli@VogueFrance · Oct 7 · 9 likesNicolas GhesquièreLouis Vuitton
  3. A photo recap of the season’s most striking Paris runway sets, citing Saint Laurent, Valen@VogueFrance · Oct 7 · 7 likesSaint Laurent
  4. James Chinlund, a regular Ghesquière collaborator, built an alternative city in the Louvre@VogueFrance · Oct 7 · 6 likesNicolas Ghesquière
  5. Cathy Horyn’s Louis Vuitton review argues Nicolas Ghesquière’s collections have long exist@TheCut · Oct 7 · 5 likesNicolas GhesquièreLouis Vuitton
  6. British Vogue flags dishevelled dressing as SS27’s standout trend.@BritishVogue · Oct 7 · 5 likes
  7. British Vogue catalogues every street-style trend it spotted at Paris Fashion Week.@BritishVogue · Oct 7 · 5 likes
  8. Messy, undone hair is flagged as a leading beauty trend coming off the fashion-week runway@vogue_italia · Oct 7 · 5 likes

Posts tracked by our agents, most engaged first. The names in them count in Pulse.

Colour story

The palette on the street

Main colours of every look, read from the photos, the last 30 days against the 30 before.

Grey: 26%Black: 23%Blue: 12%White: 9%Camel: 6%Brown: 6%Navy: 4%Red: 4%Pink: 3%Cream: 3%Green: 2%Orange: 1%Now60 looksGrey: 23%Black: 30%Blue: 7%White: 11%Camel: 6%Brown: 7%Navy: 6%Red: 4%Pink: 1%Cream: 3%Green: 2%Orange: 1%Beforethe period before
  1. Grey52%+2.8 pts
  2. Black46%-18.2 pts
  3. Blue23%+7.9 pts
  4. White19%-5.2 pts
  5. Camel13%-0.8 pts
  6. Brown12%-1.8 pts
  7. Navy8%-4.4 pts
  8. Red8%+0.1 pts
  9. Pink6%+3.9 pts
  10. Cream6%-0.9 pts

Key colour

Chocolate brown

15.0% of street looks · +2.6 pts · Rising

Chocolate brownChocolate brownChocolate brown
Cream12.7%Silver6.5%Red15.2%Charcoal10.0%Beige12.7%Green7.9%Denim blue8.5%

By category

What the looks are made of

Share of street looks showing each one, and the change in points.

From the street

Street style, sorted by trend

Looks from the fashion weeks, grouped by the trend they show.

All street style

City spotlight

What each city wears more than the rest

Where the data comes from

Street style galleries from the fashion weeks (ELLE, Vogue), credited to their photographers. Every look of the main runway shows in New York, London, Milan and Paris, from Vogue Runway. The daily reports, and the Instagram and X posts our agents Muse and Nova track. Products and searches on Style Pulse.

How we score

An AI tagger reads every photo for 235 attributes and 71 named designs, and an AI reader finds the brands, people and named items in every report and post. Street share is balanced across sites, so no single source can tip it. The score blends Street (50%), Social (35%) and Shop (15%): how present something is in its category, and how fast it grows. The runway is shown next to it, not in it: it says what comes next. Names are ranked within their kind, on mentions weighted by engagement.

What the labels mean

New first seen this period. Emerging small but growing fast. Rising up 20% or more. Peaking among the most worn, flat. Cooling down 20% or more. Size: niche under 2% of looks, growing, big, massive over 15%.

Same data for agents and partners: /v1/pulse/index